Cover visual describing Omnichannel Activation Grid

Promotion planning

Omnichannel Activation Grid

We blueprint calendar-ready waves across hypermarkets, specialty doors, and partner pop-ups. Workshop outputs become executable briefs with asset IDs, delivery windows, and owner checkpoints—without relying on scattered spreadsheets.

  • Duration: 6-week intensive + 10-week tracking
  • Format: Hybrid studio + field pods
  • Allocation band: ₩4,200,000
  • Channel: Modern trade
  • Region focus: Capital corridor
Request scope conversation

Inside the package

  • Shared timeline canvas with distributor edit rights
  • POSM bundle tagging tied to store clusters
  • Photo-ready checklist templates per activation wave
  • Sell-through assumptions annotated per retail banner
  • Partner readouts exported as concise slide-ready summaries
  • Escalation paths when field execution slips the window
  • Mid-quarter recalibration session with revised priorities

Outcomes teams cite

  1. One synchronized calendar visible to brand, distributor, and retail leads
  2. Clear accountability for each activation asset before store teams arrive
  3. Reporting hooks that link activity dates to shipment and scan signals
Portrait avatar for Sora Han

Lead partner · Sora Han

Trade marketing strategist focused on calendar sequencing for electronics launches.

Field notes from teams

The Omnichannel Activation Grid finally put distributor commitments on the same canvas as our GS25 pilot. The POSM tagging alone saved two rounds of email clarification.

Minseo · Channel sales lead · Orbital Devices Ltd. · 5/5 pulse · client survey

Territory managers stopped debating dates once the calendar spine went live—still wish the portal loaded faster on rural LTE.

Leo · 4/5 pulse

Clarifications